
Out of the record break 8.4 million iPhones sold by Apple last quarter, AT&T says they’ve activated 3.2 million of them. This is an unbelievable number for AT&T. 27% of those iPhones were activated to customers that were new to AT&T. This shows that a lot of people are switching to AT&T just for the iPhone, a huge marketing point for sure.

Since the launch of the original iPhone, Apple has made efforts to hide some of the actual tech specs of the device from consumers. Apple has never advertised or even published the processor speed or amount of RAM found in the iPhone. Arguably, Apple is trying to shield customers from these technical distractions and instead trying to focus on overall functionality.







